FarmVille Creator Eric Schiermeyer Transitions To The Blockchain Gaming Industry
FarmVille Creator Eric Schiermeyer Transitions To The Blockchain Gaming Industry
March 13, 2020
FarmVille Creator Eric Schiermeyer Transitions To The Blockchain Gaming Industry
FarmVille Creator Eric Schiermeyer Transitions To The Blockchain Gaming Industry
March 13, 2020

Eric Schiermeyer, the creator of FarmVille, the popular Facebook game, has transitioned to the blockchain gaming industry.

It has been reported that Blockchain Game Partners, for which Schiermeyer is the founder and CEO, has announced that it is developing a blockchain-based gaming platform dubbed the Gala Network.

However, the platform seeks to cater to the innovation of developers and will afford players full ownership over blockchain-based in-game items represented as non-fungible tokens. The items will be usable across multiple games built on the Gala Network.  

Fifteen developers are currently working to build Gala.

Speaking to Venturebeat, Schiermeyer predicts that blockchain-based gaming will offer “a revolutionary experience for people” through allowing players to take full ownership over in-game items.

He added:

“Just like networked games and social games, I believe that blockchain games are the next evolution in gaming. Pretty soon, nobody will play a game that is a black hole of time and money, if they have good alternatives that allow the player to retain ownership of their time and money.”

Similarly, Schiermeyer said that the industry-wide disruption driven by blockchain will spark a wealth transfer where real people can capture some of the value that would otherwise have been absorbed by large entertainment corporations.

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Also, he said:

“Unlike any other experience I’ve ever seen, when you spend money here, you actually get something, something that you can keep, and maybe even give away or give some to somebody else. You can’t do that in traditional free-to-play games right now. And people just accept that […] We believe that by giving the players real value that the entire ecosystem will grow immensely. This is a tectonic shift that’s about to happen.”

It has been analyzed that Blockchain Game Partners is collaborating with Sandbox Games to develop Townstar, the first to launch on the Gala Network.

Likewise, Mike McCarthy, the former Creative Director for FarmVille 2, one of the most successful releases from Schiermeyer’s game company Zynga, is among 10 developers working on Townstar.

Townstar will feature an in-game tokenized currency with a fixed price. The game also includes a pseudo-mining feature. Players can purchase “loot boxes,” which contain the parts needed to build a “farm bot,” which can be used to mine the in-game currency. Farm bots can also be purchased pre-assembled within the game for a much higher price.

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Thus, the tokens will also be supported in future games launching on the Gala Network.

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Ishita Bora

Ishita Bora is a Senior Content Creator at Digital Notice Media Labs with an experience of 1 year. She has completed her Master's Degree in Language and Linguistics in 2019 from Gauhati University, India. Her interest lies in blockchain technology and cryptocurrency space. She loves writing about blockchain and other blockchain-related articles.