Binance, the major cryptocurrency exchange, has partnered with the Ukrainian supermarket chain VARUS to enable cryptocurrency payments for grocery purchases through its Binance Pay Wallet.
It has been reported that the grocery store is one of the largest companies in Ukraine, with over 111 stores across 28 cities in the country. The company said that this partnership will allow its customers to access instant cryptocurrency payments and fast delivery in 9 cities in Ukraine, namely: Kyiv, Dnipro, Kamianske, Kryvyi Rih, Zaporizhzhia, Brovary, Nikopol, Vyshhorod, and Pavlograd.
However, the companies have also announced a “reward fund promotion,” where customers who order anything from the VARUS Delivery program worth over 500 Ukrainian hryvnia and pay with Binance Pay, will be rewarded with 100 UAH.
The report said that a month ago, a Ukrainian POS and crypto payments company called Whitepay rolled out a new program that enabled Ukrainians to purchase electronics and other products with cryptocurrency.
Vitalik Buterin, the Founder of Ethereum, said:
“A country can become a Web3 hub if its citizens are actively interested in this technology and decide to make a major contribution to its development. Ukraine has both the capabilities and the determination to do this.”