It has been reported that the drop consisted of iconic characters and moments created by Pixar Animation Studios, including Sheriff Woody, Mike Wazowski, Lightning McQueen, The House from Up, and Edna Mode.
However, users purchased their NFTs from a blind box, meaning that they receive a random collectible as part of the series and would not know which collectible until after payment. The list price for each Pixar NFT was 60 gems ($60). By multiplying the collection sold by their listed gem price, it is estimated that the NFT collection fetched the equivalent of $3.3 million.
The report said that as of March 15, items in the Pixar drop are selling for up to 350 gems on the secondary market. NFTs on VeVe is currently minted on GoChain. Its developers claim that the blockchain is fast, environmentally friendly, and 100% compatible with Ethereum (ETH).
Likewise, gems are VeVe's in-app tokens exchangeable for digital assets on a 1:1 basis with the US dollar. The ability to convert gems back into fiat is still in the testing phase. This is because there currently exists a related incentive with holding OMI tokens, which are created by VeVe's parent, ECOMI. Whenever gems are used to purchase an NFT, 100% of the equivalent value of OMI is burnt from the token supply while the digital collectible is transferred to the user's account.
Thus, correspondingly, OMI can be converted into gems but not vice versa due to speculation that it may tank the former's price.