It has been reported that the animated comedy series will be launched alongside a dedicated marketplace that will host the sale of tokenized digital goods including nonfungible tokens depicting the characters and artwork featured throughout the show.
However, the show also hopes to reward its most devoted fans with tokens that unlock “exclusive social experiences.”
Fox is launching an NFT marketplace to celebrate the characters and artwork featured in its forthcoming animated series “Krapoplis” from Rick and Morty co-creator, Dan Harmon. https://t.co/HiIa3FjaXg — Cointelegraph (@Cointelegraph) May 18, 2021
The report said that Fox, alongside the partnership, announced the launch of the new NFT company “Blockchain Creative labs,” which is expected to operate the marketplace for Krapopolis and other shows in the future.
Charlie Collier, the CEO of Fox Entertainment, said:
“Not to go too far into it today, but as an advertiser-focused, artist-first and animation-obsessed company, Fox is going to take advertisers into the world of blockchain-powered tokens, including NFTs.”
Likewise, Krapopolis will be produced by Fox-owned Bento Box Entertainment, the series holds no reference to crypto as it is set in ancient Greece and focused on a “flawed family of humans, gods, and monsters that tries to run one of the world’s first cities without killing each other.”
Dan Harmon rose to fame for writing and co-creating Community and Rick and Morty, with the animated series Rick and Morty winning Primetime Emmy awards in 2018 and 2020.
Thus, the series is a loose parody of the popular movie Back To The Future, following the antics of time-traveling scientist Rick and his grandson Morty.