Vending machines operated by Coca-Cola Amatil, the major Asia Pacific soft drink bottler and distributor, will now accept payments in crypto.
However, Coca-Cola Amatil’s network of 2,000+ vending machines in Australia and New Zealand will enable consumers to spend their crypto by using their smartphone camera to scan a QR code payment sticker, provided they have the Sylo Smart Wallet installed.
The first step toward mainstream digital transactions is here! Buy a Coke with #Bitcoin using your @sylo smart wallet@CocaColaAmatil @sylo @cennznethttps://t.co/Nx5ezyN5bO pic.twitter.com/m94fisEuLZ — centrapay (@centrapay) June 9, 2020
Sylo Smart Wallet is a decentralized application that integrates messaging services with a digital wallet, with support for major digital assets such as Bitcoin (BTC) and any ERC-20 token.
Jerome Faury, the CEO of Centrapay, has pointed to greater awareness of the need to reduce physical contact in retail locations due to the global COVID-19 public health crisis.
Image: Internet of Business
It has been analyzed that the company’s deal with Coca-Cola Amatil, apparently one of the world’s largest bottlers of the Coca-Cola range by serving 270 million consumers, has been presented as a first step in bringing easier access to crypto for global consumers.
“Now we’ve shown how it can work in Australia and New Zealand, we’re looking to grow the business globally. We’ve established a presence in North America and will be targeting the U.S. market next.”
Likewise, Centrapay focuses on tackling barriers to the adoption of Web 3.0 technologies, particularly digital assets and digital identity services, which it attributes to “integration complexity” and “poor user experiences.”
Amatil X + Centrapay: Connecting Coke and the cryptocurrency community together → https://t.co/cHnLO3671z#Centrapay #DigitalAssets #AmatilX #CocaColaAmatil #Blockchain #Bitcoin #Ethereum #Cryptocurrency #DigitalWallet #OnlyAtAmatil #Sylo #Centrality / @centrapay @sylo — Coca-Cola Amatil (@CocaColaAmatil) June 9, 2020
While Centrapay and Coca-Cola Amatil are focusing their sights on consumers and merchants, other Coca-Cola bottlers have already adopted the blockchain technology on the supply chain side.
As per the report, in November 2019, Coke One North America, the tech firm that manages IT operations for the soda giant’s bottlers, began using a blockchain solution developed by German software firm SAP to manage its supply chain.
The company oversees multiple franchises that manufacture, bottle, and ship nearly 160,000 orders of Coca-Cola’s products daily.